Why luxury items are marketed to black professionals

Black college graduates are a wonderful market for corporations selling luxury items.

Finance professor Dr. Boyce Watkins explains why black college graduates and black professionals are a prime target for luxury goods.

There is also a discussion about the fact that while luxury goods are OK to consume, one must also consider the impact of consumer spending on generational wealth.

Black wealth is declining because student loans and other financial problems endured by black professionals and black college graduates Are depleting their long-term wealth building prospects

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