418: She Took Her Clean Beauty Business From Instagram to the NYC Oculus

This week in the guest chair we have Jazmin Alvarez, the visionary founder and chief curator of Pretty Well Beauty, a black-owned clean beauty destination that has been redefining the industry since its launch in 2019. As Pretty Well Beauty celebrates its fifth anniversary, Jazmin shares her inspiring journey from a content producer in the fashion and beauty industry to a successful entrepreneur dedicated to making clean beauty accessible and inclusive for all.

In this episode she shares about:
– Believing in Yourself: even when it feels “delusional,” and how this mindset has been key to her success
– Clean Beauty: the deep connection between the products we put on our skin and overall wellness
– Securing Prime NYC Retail Space: the chance encounter that led to becoming the first Black-owned beauty store inside the iconic Oculus

Highlights Include:
00:00 Intro
03:59 Growing up with clean beauty
09:15 Getting her start in fashion
12:57 Side hustling as a freelancer
17:47 Building Pretty Well Beauty
23:21 Believing in yourself as an entrepreneur
30:10 Importance of clean beauty
38:10 Securing prime NYC real estate
49:54 Journey to profitability
1:00:00 Tips for entrepreneurs

Check out episode 418 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links Mentioned:
Pretty Well Beauty Website: https://prettywellbeauty.com/
Pretty Well Beauty Instagram: https://www.instagram.com/prettywellbeauty
Jazmin’s Email: hello@prettywellbeauty.com
Chashma: https://chashama.org/
Joe Dispenza Podcast: https://open.spotify.com/show/6P28vDZvRGOftyqrdo4u8S

Listen on:
Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323
Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t?si=8daf52a57e054042
YouTube: https://www.youtube.com/sidehustlepro
Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Affiliate Disclosure: I may be an affiliate for products that I recommend or share. If you purchase those items through my links, I may earn a commission. You will not pay more when you use my links.

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