Building Businesses Around Artists with Firebird Music CEO Nathan Hubbard

In this Trapital Summit session, we sit down with Nathan Hubbard, CEO of Firebird Music, for a deep dive into how artists can build long-lasting, high-impact, and more profitable careers.

Nathan breaks down why today’s artists must think like entrepreneurs, how Firebird is reshaping incentives in the industry, and why ownership and long-term value matter more than first-week numbers.

We also discuss Firebird’s investment strategy, the importance of modern management infrastructure, the future of A&R in a TikTok era, and why Taylor Swift might be the best CEO in music.

Key Topics:

• How Firebird helps artists capture the full value of their brand
• Why short-term incentives hurt artists—and how to fix them
• The new generation of “artist CEOs” and long-term equity deals
• The role of management companies in building scalable artist businesses
• Data, A&R, and finding real talent beyond virality
What makes Taylor Swift the best CEO in music

Stay tuned for more powerful conversations from the Trapital Summit, where we break down the business behind culture’s biggest creators.

Subscribe here for more insights and updates!
@trapital

#FirebirdMusic #NathanHubbard #TrapitalSummit #MusicBusiness #ArtistOwnership #TaylorSwift #MusicIndustry2025 #IndependentArtists #ArtistDevelopment #AandR #MusicEntrepreneurs #longtermvalue #trapital

source