Disney’s Big Mistake in Music



Fun Fact: In the 1930s, Disney sold the music rights to Snow White! It later regretted that decision, which led to the start of Disney Music Group. This is why the Disney synergy map is relevant. The company build different verticals of entertainment in house. It finds ways to capture that value in house and maximize value.

Watch our full Trapital episode on Disney’s Pop Star Pipeline: https://youtu.be/lUWChjGXZIU

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