For Colored Nerds Podcast Is Back — And This Time With Ownership

A lot of creators talk about owning their intellectual property and distribution, but co-hosts of the For Colored Nerds podcast — Eric Eddings and Brittany Luse — actually went and made it happen, by any means necessary. The two left the Spotify-owned Gimlet Media network in 2020, leaving behind The Nod show (and its IP) which they had built up since 2017. As “free agents”, the duo made ownership a mandate in its next podcast deal.

Stitcher was happy to oblige, bringing the two together in a homecoming of sorts. Before Gimlet, Eric and Brittany began podcasting with Stitcher which included the first iteration of the For Colored Nerds podcast. Now it’s back in its second form — still with a heavy dose of discourse about the intersection of pop and Black culture, but now with a dash of personal opinions from the two on ongoing issues as they see it.

For Colored Nerds is one example of how the media industry is transforming in real-time. While Eric and Brittany got what they wanted, it wasn’t easy. The two joined me on this episode of Trapital to discuss this laborious process that included lawyers and agents — two things most creators aren’t privy to. Here’s everything we discussed in this episode:

1:26 Why Choose Stitcher Over Other Networks?
5:59 Changing Landscape Of Creator Ownership
10:00 Biggest Barriers To Having A Fair Contract
11:10 Will Future Podcast Networks Embrace Creator Ownership?
18:23 How Does The Podcast Balance What Topics To Discuss On The Show?
22:10 What Makes Podcasting So Special
31:43 The Polarization Of Tyler Perry
40:10 The Perils Of An “Elitist” Mindset
42:13 Relationship With Present-Day Music Compared To Past Favorites
54:56 Knowing Your Audience

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