YOUTUBE Founder versus CEO with Sheena Zadeh AdminOctober 20, 20240258 views The energy and skill set required to lead as a CEO and manage day-to-day business operations differ significantly from the passion and drive needed to ignite a company’s ethos and creative vision. Sheena Zadeh candidly shares her journey of recognizing this difference, which ultimately led her to bring on a CEO so that she could pour her focus into the creative vision of Kosas. source