Mixtape: The Original Minimum Viable Product



Hip-hop culture sets trends that the rest of society follows.

Take mixtapes, for example. They’re the original MVP. Artists release it to gauge what resonates with their audience, refine it, and put the most popular tracks on the albums.

Startups test their ideas the same way.

This clip is from a talk I gave at Stanford GSB Black Leadership Conference about the future of music. Watch it here: https://youtu.be/Mm0SB9UEW-k

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