Netflix releases its secret list of shows most viewed by the public – Dr Boyce Watkins

Netflix recently released a significant amount of viewership data, providing insights into the performance of its shows. Here are some key points from various sources that might explain why Netflix felt compelled to release this data:

Transparency and Industry Trends: According to CNN, Netflix’s release of this data marks a move towards greater transparency. The data revealed insights such as the staying power of sequels and popular series.

Comprehensive Data Release: As reported by MSN, Netflix shared global viewership data for over 18,000 titles during the first half of 2023, representing 99% of its viewing hours. This comprehensive data release is unprecedented for the company.

Engagement Report: A report titled “What We Watched: A Netflix Engagement Report” covers an extensive range of titles and viewing hours, as mentioned in Variety. This report includes both original and licensed content.

Originals vs. Licensed Content: CNBC notes that the data showed that 55% of Netflix viewing came from original films and series, while 45% was from licensed titles. This breakdown provides insight into the content strategy and viewer preferences.

First-Time Comprehensive Viewer Data Release: Bloomberg reports that this is the first time Netflix has released such comprehensive viewer data, indicating a significant shift in its approach to sharing information with the public and industry.

The release of this viewership data by Netflix could be driven by various factors, including the desire to showcase the success of its original content, provide transparency to investors and the public, and possibly to guide future content creation and licensing decisions.

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