PODCASTS Saudis Invest in Music, Songs of the Summer, Pop Star Decline, and Creator Trends AdminSeptember 16, 2023072 views This is a solo episode! I break down four topics I keep thinking about: 1. Saudi Arabia investing in music 2. The “Song of the Summer” is no more 3. Pop star decline: winners, losers, and trends 4. Spotify’s podcast strategy and the creator economy [00:03:50] Saudi investors exploring entertainment and tech, except music. [00:07:18] Music festivals present opportunity for strategic investment. [00:08:15] Investment activity in acquiring back catalog. [00:12:40] Songs of summer: fragmented, subjective, lost meaning. [00:15:20] Song anticipates spring/summer, dominates airwaves, summer-themed video. [00:22:50] Pop star decline: articles highlight big changes. [00:26:48] Limited inventory shifted to infinite digital options. [00:30:41] Music industry shifts in less than a decade. [00:34:33] Valuable data for advertisers and podcasters. [00:36:55] ConvertKit founder rejects Spotify acquisition attempt; insights on equity sharing for bootstrap businesses. Podcasters’ success rate low but valuable. Creator economy companies seek capital for growth. [00:39:56] Unicorn-like success stories, underestimated expectations. [00:42:13] Personalized services to artists, potentially disrupting the traditional role of major record labels. Enjoy this podcast? Rate and review the podcast here! [ratethispodcast.com/**trapital**](https://ratethispodcast.com/trapital) *Trapital is home for the business of music, media and culture. Learn more by reading [Trapital’s free memo](http://trapital.co/newsletter).* source