Flau'jae Johnson Is Building Wealth Well Past Her Rookie Paycheck

Flau'jae Johnson's rookie deal is the smallest part of her money story. Black Enterprise, citing Forbes, says the Storm guard, 22, was a first-round pick in this year's WNBA draft and signed a rookie deal worth $1.4 million over four years, which averages close to $346,000 a season. Around that salary she has stacked brand deals with BodyArmor, Puma and e.l.f. Cosmetics, roughly 4 million followers, and an equity-based music distribution deal with Roc Nation. While still at LSU she used NIL money to buy a stake in Unrivaled, the three-on-three women's league, in 2024, and she later signed a multiyear playing deal with it too. Her newest move is land: 35 acres in Georgia that she plans to turn into commercial property. Speaking at a Forbes summit, she framed the strategy simply as getting a piece of ownership and using her name as leverage when deals are on the table. The takeaway for anyone with a paycheck: income pays the bills, but equity is what keeps growing.