Why Radio Isn’t Dead

Radio is still a big business. Despite the rapid rise of music streaming, the decline of radio is not as steep as many might expect, especially when compared with other mediums like cable and satellite TV.

This clip is from the latest episode of Trapital, where Tati Cirisano from MIDiA Research and I dive into radio’s impact in music over the years, current cutbacks and layoffs, and what the future of radio looks like.

Watch the full episode here: https://www.youtube.com/watch?v=rUzEceHZwm0

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