This week Justin McCullough shares an amazing marketing success story. He walks us through how he used massive amounts of data to better understand buyer intent, and create an effective buyer’s journey that transformed his marketing and sales department.

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Listen anywhere you get your podcasts:
Spotify: https://open.spotify.com/episode/6UnrfCZtfojVJQiEdJXWlF?si=5ed75dea6238495c
Apple Podcasts: https://podcasts.apple.com/us/podcast/bound-%7C-a-marketing-podcast/id1697330021?i=1000621027739
Amazon Music: https://music.amazon.com/podcasts/eb9bb1e3-6f1e-4f4f-a053-78681e021810/episodes/72a61799-1bf9-4bea-b1d5-5006d85e2d33/bound-a-marketing-podcast-1-knowing-understanding-your-ideal-audience
Podcast Addict: https://media.transistor.fm/8adc1489/f5c09010.mp3
Deezer: https://deezer.page.link/vy4QVxL29c6yFxQL6

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