Welcome to
Guapify
Your Wealth Journey Simplified
A community where money is discussed openly and questions are encouraged. Expert insights, news and resources help you make money moves that make sense.
Ready to level up?
The Guapify Community
Guapify’s mission is to make financial understanding more accessible through community, conversation, and shared experience.
We believe money shouldn’t feel confusing, isolating, or out of reach. Real understanding comes from asking questions, hearing different perspectives, and learning alongside others who are navigating a similar journey.
Guapify brings people together to talk openly about money in a real and relatable way. By sharing knowledge, experiences, and context, the community helps turn curiosity into clarity and information into confidence.

Join the Guapify community and learn to make money moves that help you level up.
CJ Harris
Founder and CEO, Guapify

I didn’t create Guapify because I had all the answers. I created Guapify because there was a lack of clear, culturally relevant information — and safe spaces for us to talk about money.
For a long time, money conversations either ignored Black communities entirely or spoke around us — using language, assumptions, and advice that didn’t match our energy. There was plenty of chatter, but very little clarity.
My background spans finance, media, and community-building. Whether I was at HBO, BET, or CNBC, my mission was always about repping for the culture. My superpower was giving our people a seat at the table—hiring Black talent and opening doors for folks who just needed a shot. What I’ve learned is simple: access matters, but understanding matters more. And we need to understand money.
I’m not here as a financial advisor or a guru. I’m here as a curator of conversations, a connector to credible voices, and an advocate for financial clarity in the Black community.
Guapify is an invitation to stop guessing about your finances, to stop carrying money questions alone, and to build confidence around becoming financially free… together.
I’m glad you found your way here. Let’s get this guap!
CJ
Guap News
Black business, culture, and stories that uplift and inspire.
A historical marker is unveiled at the HJ Russel Innovation Center for Entrepreneurs building where prominent African American construction businessman, HJ Russell started his business 75 years ago. The community
Chris Gray, founder of the Black-owned scholarship app Scholly, is suing its acquirer, Sallie Mae, alleging that it sold data collected on the app, as reported by TechCrunch. Scholly, which
By Shernay WilliamsWord In Black It’s been a year since economic reports started to reveal that as many as 600,000 Black women – many of them highly educated professionals –
ROCHESTER — A new leader is taking the wheel at the nonprofit Collider, which he describes as “the front door for entrepreneurship” in Rochester.Peter Burghardt was recently named as the
Resources
Grants, funding, and tools designed to turn your ideas into action.
Distributed by EIN Presswire Dual recognition from Comcast RISE and Goldman Sachs positions BAAB for expansion in the growing AI-driven economy. Cultural intelligence is the next competitive advantage in AI.
by Nahlah Abdur-Rahman April 23, 2026 The event will take place at the Russell Innovation Center for Entrepreneurs in Atlanta. Rep. Nikema Williams (D-GA) is collaborating with Airbnb and the
Mo Harper-Desir HUMBOLDT – The Black Humboldt non-profit group is into its second year of offering small business development assistance, connecting entrepreneurs and owners with the resources needed to advance
The U.S. Black Chambers, Inc. (USBC) is shifting the landscape of Black entrepreneurship into high gear. Today, the organization officially unveiled the USBC 360° Accelerator, a strategic national program designed
