Helena Faustin is a Registered Nurse and content creator from New York City who has garnered an audience of millions by sharing her love and passion for cooking. As a mother of three, Helena inspires people with her massively popular food blog, That Nurse Can Cook, to get comfortable in the kitchen and cook delicious meals for their families.

In this episode she shares:
-The ways she stayed consistent in content creation, and why it paid off
-How she differentiated her physical cookbook, The Soul of Scotchie, from others on the market
-How she diversified her revenue streams to triple her income and surpass her nursing paycheck

Highlights include:
00:00 Intro
05:22 Finding a path in nursing
10:51 The goal of work-life balance
11:52 Cooking as an outlet
15:25 Intentional content creation
19:24 Unlearning the idea of creating perfect content
27:21 Diversifying revenue streams
33:38 Hiring a team for content creation
41:09 Revenue from YouTube & brand partnerships
43:42 Publishing a unique cookbook
49:59 Take control of your inner voice
52:30 Tips for entrepreneurs

Check out episode 407 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links Mentioned:
Helena’s Website: Https://www.thatnursecooks.com
Helena’s Instagram: https://www.instagram.com/thatnursecancook/
Helena’s TikTok: https://www.tiktok.com/@thatnursecancook
Helena’s YouTube: https://www.youtube.com/@ThatNurseCanCook
Grace Foods: https://www.instagram.com/gracefoods/
Capcut: https://www.capcut.com/

Listen on:
Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323
Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t?si=8daf52a57e054042
YouTube: https://www.youtube.com/sidehustlepro
Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Affiliate Disclosure: I may be an affiliate for products that I recommend or share. If you purchase those items through my links, I may earn a commission. You will not pay more when you use my links.

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