StoreCash, an NYC-based cash back and financial mobile application provider, has raised $3.7M in seed funding.
Black Operator Ventures led the round, including returning investors such as MaC Venture Capital, 43North, Alumni Ventures, Buffalo Angels, Popular Ventures, and Mucker Capital.
The company intends to use the funds to expand its app features and launch partnerships.

Meet StoreCash, The Cash Back Platform
Founded in 2019 by Daricus Releford, StoreCash helps users pay quickly and cheaply using QR codes while earning cash back at stores. The startup has surpassed $500,000 in annual recurring revenue.

The startup moved from San Jose, California, to Buffalo early this year after winning $1 million in the 2023 43North Finals. When StoreCash won a 43North prize, the business partnered with retailers in more than 200,000 locations. 
The company works with retail brands, including DoorDash, Uber, Gap, Ulta Beauty, Express, and Michaels.
“This funding comes at an exciting time of growth for the company,” said Daricus Releford, founder and CEO. “Consumers are looking for ways to get the most out of their spending dollars, and this investment will allow us to accelerate our growth, expand our reach, and serve even more consumers by putting more cash in their pockets.”
StoreCash impressed and attracted many high-profile investors. One is MaC Venture Capital, which recently raised $150 million for its third fundraising round.

“The fintech space is ripe for a major player to take over with a solid personal finance tool for consumers,” Marlon Nichols, a co-founder of MaC Venture Capital, told TechCrunch. “Daricus and the team have big plans to add budgeting features to make a real impact in helping people better track and organize their finances.”
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James Norman, the Managing Partner of Black Operator Ventures Capital, also said, “When we see a talented, resilient founder like Daricus solving a big problem, we lean in. While StoreCash’s fintech solution is already helping tens of thousands of consumers save money daily, the company’s vision goes so much further than what can be seen today. We are excited to partner with the team as they continue building a business poised to have a profound impact on the way that Americans shop.“
How StoreCash Works And Future Plans
Releford said StoreCash is different from its competitors because it transfers cash back to consumers immediately. Others offer lower returns that also take longer to reach customers.

“Knowing about 56% of Americans have less than $1,000 in savings, I wanted to help the average American build generational wealth,” he said. “Now, StoreCash users earn around $900 annually just by using the app.” 
The app is simple: StoreCash integrates its API into fintech partners and alerts users when stores like H&M, Gap, or AMC Theatres offer cash back. When in person, customers scan a QR code generated by the app that applies the cash-back savings to their purchases. 
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Online, consumers simply open the StoreCash app and select the store they want to shop at, manually entering the serial number and barcode to complete the transaction. 

This new funding brings StoreCash’s total funding to $6.4 million. The fresh capital will go toward expanding product development and the team.
Main image: Founder and CEO, Daricus Releford. Image Credit: Daricus Releford

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