What does it really mean to be rich?

In this clip from What Is Rich?, Isaac Hayes III—tech founder, CEO of Fanbase, and son of legendary music icon Isaac Hayes—shares a powerful definition of wealth:

“Rich is when you don’t have to think about price.”

Isaac explains that real wealth isn’t about spending—it’s about freedom, ownership, and optionality. When price is no longer the decision-maker, you’ve moved beyond income into true financial control.

This moment is a highlight—but the full conversation goes much deeper.

🎬 What Is Rich?
Hosted by Jerome D. Love
Directed by 2× Emmy Award Winner Rushion McDonald

👉 Watch the full episode and the entire series:
🌐 www.whatisrichdoc.com

📩 Book Jerome D. Love:
👉 www.jeromedlove.com

🎥 More on Rushion McDonald:
👉 www.rushionmcdonald.com

#IsaacHayesIII #WhatIsRich #WealthMindset
#FinancialFreedom #Ownership #IPOwership
#Entrepreneurship #TechFounder #LegacyBuilding
#WealthRedefined #JeromeDLove #RushionMcDonald

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