In this clip, CJ McCollum shares the deeper meaning behind his wine business, McCollum Heritage.

It’s not just about entering a space where few minorities are represented—it’s about ownership, pride, and legacy.

CJ talks about the joy of seeing his kids running freely on the land, not yet realizing that they own it. That moment captures what wealth really looks like: assets, access, and a future already secured.

This is what it means to build something that lasts beyond a career.

▶️ Watch the full episode at www.whatisrichdoc.com

Hosted by Jerome D. Love
Directed by Rushion McDonald

#CJMcCollum #McCollumHeritage #GenerationalWealth #OwnershipMindset #BlackOwnership #LegacyBuilding #WhatIsRich #AssetAccumulation #wealthcreation

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