Vivian Tu is a former Wall Street trader, personal finance educator, public speaker, entrepreneur, and bestselling author. She’s the founder and CEO of Your Rich BFF, which helps make the rules of personal finance accessible to non-experts and marginalized communities. In this episode, she and Nancy chat about “doing it scared,” what needs to change to empower female founders and entrepreneurs, how to get ready to take your side hustle full time, and the one money myth everyone needs to know about.
Vivian is on a global mission to make the financial industry less “male, pale, and stale.” She is a renowned personal finance educator and content creator aiming to make the financial industry more inclusive and accessible. With 8 million followers across platforms, she has been recognized on Forbes’ “30 Under 30 – Social Media” and the inaugural “Top Creators” lists and is a sought-after public speaker.

Timestamps:
[00:00] Introduction
[03:37] Starting a career on Wall Street
[04:53] Finding a mentor and support system
[06:05] Facing workplace challenges
[08:13] Making the decision to leave Wall Street
[10:16] Financial planning before leaving a job
[12:35] The importance of content strategy
[14:18] Making finance content relatable
[17:27] Building a personal brand
[20:21] Writing and selling a book
[23:22] Managing burnout and personal time
[25:17] Protecting work-life balance
[26:08] Financial principles for entrepreneurs
[27:55] Setting aside money for taxes
[29:01] Balancing personal and business finances
[30:07] Hiring the right team
[32:22] Learning from hiring mistakes
[35:17] Retaining valuable employees
[36:22] Challenges in fundraising
[38:10] Finding the right investors
[39:43] Encouragement for aspiring entrepreneurs
[41:17] Financial myths debunked
[42:20] Asking for a raise effectively

Follow Vivian Tu:
https://www.instagram.com/your.richbff/
https://www.yourrichbff.com/

Resources Mentioned:
Rich AF by Vivian Tu (Book) | https://amzn.to/3EknIUI
Rich AF by Vivian Tu (Audiobook) | https://bit.ly/42BtsmW
Net Worth and Chill Podcast with Your Rich BFF by Vivian Tu
Spotify | https://spoti.fi/3CtyYgN
Apple | https://bit.ly/4jyoWeV
Muriel “Mickie” Siebert Biography | https://bit.ly/4hg6shV
Sara Blakely | https://www.instagram.com/sarablakely/?hl=en

Follow Nancy Twine:
https://www.instagram.com/nancytwine/
Website | http://www.nancytwine.com/

Follow Makers Mindset:
https://www.instagram.com/makersmindsetspace/

@themakersmindset

Listen on Apple Podcasts or Spotify | https://bit.ly/makersmindset

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